RRVBC Center

Lisa Entrikin is CEO of the Rock River Valley Blood Center (RRVBC), headquartered in Rockford, Illinois. She is responsible for the strategic priorities and management of the blood center, which employs 90 people and serves 13 hospitals across a seven-county region in northern Illinois and southern Wisconsin. During her 19 years at the blood center, Lisa has been integral in helping the organization become a leader in blood center processes and management to grow collections and expand territory.

Lisa has a Bachelor of Arts degree in marketing and communication. With 26 years of experience in the blood banking industry, she has participated in or led all aspects of the business. Lisa began her career in recruitment, then expanded into operations, including collections, components, and distribution.

An active member of ADRP for more than 20 years, Lisa has served on the Advisory Board multiple times and has served as the organization’s president for the last two years. ADRP was instrumental in helping blood centers across the nation navigate the COVID-19 pandemic and maintain a stable blood supply. She is also a member of the board for Americas Blood Centers (ABC).

Lisa is passionate about donor recruitment and retention and ensuring a wonderful donor experience that brings people back. She is an 11-gallon blood donor.